Rocky Reefs
EXHIBITION IDENTITY, GRAPHICS + VIDEO GAME DESIGN, 2011
The Rocky Reefs exhibit in the aquarium at the California Academy of Sciences establishes a sense of place—the cold, underwater and craggy coastline of Central and Northern California.
In collaboration with the in-house exhibits team and scientific advisors, we designed wall graphics, redesigned graphic templates for the entire aquarium and created a digital user experience to connect visitors to life just beyond the shore.
Exhibition identity design
Environmental graphic design
Art direction for photoshoot
Visual design collaboration on video game
UX collaboration on video game
“Tidepool Explorer” Video Game
Credits
Creative Director
Rhonda Rubinstein
Director of Exhibits
Scott Moran
Exhibit Content Developer, Game Tester
Sarah DeAngelis
Lead UX & UI Designer
Justin Miller
Art Director of Photography and Illustration
Jennifer Hennesy
Exhibit Graphic Designer
Jennifer Hennesy
Illustrators
Jennifer Hennesy and Kristen Kong
Exhibit 3D Designer
Musette Murray
Project Manager
Aaron Smith
Photographer
Kathryn Whitney
Visual Designer and UX Collaborator
Jennifer Hennesy
Video Game Developer, AV specialist
John Britton